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Priceline Pharmacy believes sexual wellbeing is a natural and healthy part of life for Australian women.

 
Introducing: Smile Makers
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Introducing Smile Makers: an award-winning brand dedicated to enhancing & normalising sexual wellbeing for women.

 

Smile Makers brand has been created to normalise sexual wellbeing products for women. The vibrator range has been specifically designed for those curious to try but who have not found a product they like in the right shopping environment. The lubricants aim to bring intimate mousturisers closer to luxury skincare through pure ingredients and feminine design.

 

75% of Australian women feel sexual satisfaction is important to their overall wellbeing

 

Yet 4 in 10 are not sexually satisfied

 

96 percent stated their overall perception of women who own sexual wellbeing products as positive

 

76 percent of women feel in control of their sexual satisfaction


35 percent of women feel sexual confidence is important to their overall sense of attractiveness

 

57 percent of women feel a vibrator could help improve their sexual satisfaction

 

47 percent of women have used a vibrator before and 61 percent have used a lubricant before

 

*Source: Ramblin’ Brands claim based on research conducted by Nielsen, [25th August – 2nd September 2016, 1,002 samples size, out of 5,329,000 Australian women aged 18-50 population estimation].

 

That’s according to new research released from Smile Makers today, the award-winning brand dedicated to enhancing and normalising sexual wellbeing for women. Commissioned to mark the launch of the Smile Makers range of personal massagers and premium lubricants at Priceline Pharmacy exclusively, the research looks to unearth the cultural attitudes of Australian women towards sex.

 

The research highlighted that many Australian women are yet to shake the embarrassment associated with sexual wellbeing products, with 23 percent claiming they do not feel comfortable in a sex/adult shop whether in person or online. This is in direct contrast to the 96 percent who stated their overall perception of women who own sexual wellbeing products as positive.

 

“Sexual satisfaction is something that is important to most women, with many aiming to improve this area of their lives. The use of pleasure products has long been associated with increased satisfaction in the bedroom but the normalisation of how we purchase these products needs to become more mainstream and I think this could have been part of the issue that has stopped women from buying them until now. We are living in a time with increased sexual empowerment encouraging women especially, to take control. Isn't it now about time we gave the everyday woman that control in how they can purchase their sexual wellbeing products?”

- Sexologist and Relationship Expert Nikki Goldstein

 

“Australian women are right to feel sexual health is important to their overall wellbeing as the two are inseparable. A healthy life includes a healthy sex life, with the evidence of the benefits to physical and psychological health clear. Through sexual arousal and excitement, we release a number of hormones such as endorphins which are our feel good hormones, and oxytocin, our love and satisfaction hormone. Both allow women to maintain positive mental health which is imperative to overall wellbeing.”

- Dr Christopher Fox, Sex Therapist at Sex Life Therapy

 


Shop Priceline Pharmacy's Sexual Health Ranges

 

 

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