About Us
Priceline was established in 1982. Our first store opened at Highpoint in Victoria. The organisation has progressively grown to have representation in every state and territory in Australia.
Priceline’s format of mid-priced cosmetics, skincare, haircare, health and home products has gained firm acceptance from the Australian market.
Priceline’s support and distribution centres are based in Melbourne. Stores around Australia are divided into four operational regions:
- Queensland & Northern Territory
- New South Wales & Australian Capital Territory
- Victoria & Tasmania
- Western Australia & South Australia